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5 Things You Need To Do Optimize Your Website Architecture

In our previous post we talked about why, and how the content of your website matters. Today we’ll take a look at another on-page element that can enhance the quality of your web, and thus rank it higher. The architecture of your websites involves various technical, aesthetic and functional criteria. Even though there is a science behind all of it, we bring you here a few useful tips you need to implement when optimizing your site.

1. Make it easy for crawlers

This is certainly the most important aspect of a websites’ architecture. To find information on the millions of Web pages, […]

OUR LATEST VENTURE: INITIAL-LED

Lately, our web development team has been completing many interesting projects. One of these interesting projects was an LED business based in Boucherville, Quebec, Canada, called INITIAL-LED. They gave us the task of rebuilding their new website, managing their social medias and create new e-commerce platforms. The task was big and the deadlines were short, so an entire team was assigned to the project so it could be done quickly from ground up.

 

After starting their social media campaigns and rebuilding their Paid Advertising campaigns, we were off to go. Revenues were already starting to come in and conversion rate instantly […]

5 Things You Need To Do Optimize Your Website Architecture

In our previous post we talked about why, and how the content of your website matters. Today we’ll take a look at another on-page element that can enhance the quality of your web, and thus rank it higher. The architecture of your websites involves various technical, aesthetic and functional criteria. Even though there is a science behind all of it, we bring you here a few useful tips you need to implement when optimizing your site.

 

Make it easy for crawlers

This is certainly the most important aspect of a websites’ architecture. To find information on the millions of Web pages, […]

CONTENT AS AN ON-PAGE FACTOR FOR OPTIMIZATION

It has been said many times. When optimizing a website for search engines, you need to take into account a myriad of factors. In general, their division goes like this: on-site, on-page, and off-page. Today we want to talk more about one of the most important on-page factor – content. While no single factor guarantees top rankings, having at least several favorable ones definitely increases the odds.

 

Back in the day, when something what we now call unethical optimization tactics were nothing unusual, websites ranking high were not always those that users looked for – the quality ones. Thank God (and […]

The Keyword Research Mysterious Mastery

You may have heard a lot about it, but you might still have doubts about its importance when optimizing a website. Keywords have been an issue for a pretty long time. And this is for a reason. It all begins with a search bar. More precisely, with the words your customers fill the search bar with. When exploring your market´s keyword demand, you may learn, along with the right phrases and terms, also a lot about your customers. To be able to do so, you need to know how to assess the value of keywords.

Remember, not only keyword demand matters. Dealing with keywords […]

5 TIPS TO MAKE YOUR BLOGS SEARCH ENGINE OPTIMIZED

Search engine optimization, or SEO, is a necessary measure if you want to increase your website visibility. While this term incorporates a wide variety of techniques, here you can find a couple of tips that will help you deal with the content of your blog posts.

Running a website is not an easy thing to do, especially when you offer your services through it and you need to cope with a fierce competition in order to get potential customers to your website. Given this, everyone who cares about his site’s ranking, and thus its visibility and outreach, needs to be aware […]